Since its inception in 1963, BCG has been at the forefront of business management. Many of our ideas and concepts—such as time-based competition, the growth/share matrix, capabilities-based competition, and the experience curve—have had such a fundamental impact on the success of corporations that they have become central to the business lexicon.
BCG continues to lead the way on issues at the vanguard of management thinking and practice, such as global advantage, value management, sustainability, and networks. We take pride in seeing our ideas successfully implemented. Many of our deepest client relationships have been with companies that transformed their industries. This tradition of transforming businesses and industries continues to motivate us today.
Over the past four decades, BCG's growth-share matrix has become the standard approach to capital allocation in multisector, multisegment companies. "Stars," "dogs," "cash cows," and "question marks" have become firmly embedded in the language of business. View PDF 
The experience curve grew out of work BCG did in the 1960s for a major manufacturer of semiconductors. It would become a conceptual cornerstone in the understanding of both the role market share plays in establishing competitive advantage, and the importance of asset allocation in portfolio management. View PDF 
Time is the secret weapon of business. Our concept of time-based competition represented a new paradigm in strategic thinking and business practice. No successful organization has since been able to ignore the fact that speed often matters as much as direction. View PDF